
IPG Mediabrands
IPG Mediabrands - Kinesso Global Capability Center
Location: Pune, India
Size: 62,000 sq. ft
Year: 2024
Client: IPG Mediabrands
IPG Mediabrands -
Kinesso Global Capability
Center
Location: Pune, India
Size: 62,000 sq. ft
Year: 2024
Client: IPG Mediabrands

Overview
At Oculus Design Studio, we are proud to have transformed IPG Mediabrands' vision for their new Global Capability Center (GCC) in Pune, India. This 62,000 sq. ft. workspace reflects the company's dynamic, ever-evolving nature, emphasizing creativity, collaboration, and self-expression. Designed to inspire both employees and clients, the space embodies the concept of "Kinesso" — movement and change — central to the agency’s growth.
Approach
The design blends functionality with vibrant aesthetics, featuring bold colors, flexible layouts, and multi-purpose areas that foster a sense of discovery and innovation. From the arrival space, which merges reception with a vibrant social setting, to the varied configurations of meeting and interview rooms, every detail is curated for a seamless experience.
Overview
At Oculus Design Studio, we are proud to have transformed IPG Mediabrands' vision for their new Global Capability Center (GCC) in Pune, India. This 62,000 sq. ft. workspace reflects the company's dynamic, ever-evolving nature, emphasizing creativity, collaboration, and self-expression. Designed to inspire both employees and clients, the space embodies the concept of "Kinesso" — movement and change — central to the agency’s growth.
Approach
The design blends functionality with vibrant aesthetics, featuring bold colors, flexible layouts, and multi-purpose areas that foster a sense of discovery and innovation. From the arrival space, which merges reception with a vibrant social setting, to the varied configurations of meeting and interview rooms, every detail is curated for a seamless experience.




At the heart of the office are diverse collaborative spaces that encourage ideation and teamwork, from small breakout zones to expansive community areas designed for brainstorming and client interactions.
At the heart of the office are diverse collaborative spaces that encourage ideation and teamwork, from small breakout zones to expansive community areas designed for brainstorming and client interactions.
Acoustics and flexible layouts optimize focus and creativity, while advanced technologies, such as RGB lighting, add an immersive element to key spaces like the café, recreation areas, and training rooms.




Ideas
Designed with inclusivity and sustainability in mind, the workspace features ergonomic furniture, accessible pathways, and eco-friendly materials that minimize the environmental footprint. Achieving a LEED Platinum rating, the office exemplifies our commitment to responsible, forward-thinking design.
Legacy
This project stands as a testament to the power of thoughtful workplace design in shaping an environment that is not only functional but also inspiring, promoting collaboration, personal growth, and a sense of belonging for all who experience it
Ideas
Designed with inclusivity and sustainability in mind, the workspace features ergonomic furniture, accessible pathways, and eco-friendly materials that minimize the environmental footprint. Achieving a LEED Platinum rating, the office exemplifies our commitment to responsible, forward-thinking design.
Legacy
This project stands as a testament to the power of thoughtful workplace design in shaping an environment that is not only functional but also inspiring, promoting collaboration, personal growth, and a sense of belonging for all who experience it


Get in touch.
© Oculus design studio
208, Paramahansa Yogananda Rd, Indira Nagar II Stage, Hoysala Nagar, Indiranagar, Bengaluru, Karnataka 560038
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Get in touch.
© Oculus design studio
208, Paramahansa Yogananda Rd, Indira Nagar II Stage, Hoysala Nagar, Indiranagar, Bengaluru, Karnataka 560038